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So far Andrew France has created 20 blog entries.

Pardot is getting stronger and stronger. Here is how…

Pardot Roadmap & Dreamforce   I recently attended Dreamforce (with 170,000 others)  - the Salesforce annual conference in San Francisco.  They booked a band...  a small Irish group called U2 that kicked off about 40 years ago. While this was clearly a highlight of the conference, I also picked up a few key things from [...]

CCS – Prospecting MasterClass

Prospecting is necessary and difficult. We are running a Prospecting & Business Development™ MasterClass to help you drive growth. A good salesperson will learn how to efficiently target and identify them, but beyond that, the truly successful salesperson will know how to effectively engage with them and remain relevant. In this sales training workshop, we look at [...]

What’s new in Pardot? – March issue

There are more reasons to love Pardot with the roll out of four new improvements to its user interface. Folder Asset Chooser Collapsed by Default Under Marketing > Folders, you would have noticed that your folders are now collapsed by default. Now you can grow your Pardot marketing assets without the chaos. This modification allows [...]

Pardot News and Training dates

    You would have been notified by Pardot over the last couple of months about the new features that have been rolled out. Below are a few of the benefits that we have found using these new features: Increase in Sync Speed: Because the sync speed has increased every 2 mins, this means more real-time data [...]

CustomerCentric Selling Workshops 2016

Destined is now running CustomerCentric Sales workshops in Australia and New Zealand. Below are some of the different public and in-house programs we have coming up over the next few months to help you equip your sales team. We would welcome the chance to chat to you about how we can support you and [...]

How good are your negotiation skills?

How good are your negotiation skills? Poor negotiation skills cost money. As each month closes, sales people across the country give away value without getting anything in return and miss out of significant opportunities due to their inability to negotiate effectively This short video suggests a few things they could be doing differently to improve [...]

What is Pardot Marketing Automation?

What is Pardot Marketing Automation? One of the fastest growing software categories driving significant improvements in business growth at the moment is Marketing Automation. Have you got a Marketing Automation solution in place? Do you need one? Do you have an effective process in place to nurture leads so that marketing only hand over [...]