About Ling Lee

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So far Ling Lee has created 9 blog entries.

Socceroos Insights – A deep dive with Social Studio

Who are the Socceroos’ main fan base, the most popular players and whether Optus’ botched streaming fiasco has hurt our national pride... Official FIFA rankings indicate that the Socceroos, ranked 36th, are the underdogs of the world. But that isn’t enough for us Aussies. An estimated 15,000 Australians flew out to Russia for [...]

Socceroos Insights – A deep dive with Social Studio 2018-07-06T12:13:40+00:00

If Social Media predicted the results of the 2018 World Cup who would win?

Football’s biggest event has began, with almost 3.4 billion eyeballs expected to tune in to Russia’s 2018 FIFA World Cup.  According to bookies, the top five countries to watch are Brazil, Germany, Spain, France, and Argentina.  But we asked another question…. What if the result was determined by the amount of social media your team [...]

If Social Media predicted the results of the 2018 World Cup who would win? 2018-06-20T15:23:08+00:00

GetFeedback for Pardot bolsters service quality and engagement

With the release of GetFeedback for Pardot, you can now have a two-way conversation via email with your prospects and qualify them in an automated fashion. Further, by collecting feedback earlier in the sales cycle, marketers can now enrich the data in Pardot with deeper customer insight. Most organisations classify ‘feedback’ as a post-sale [...]

GetFeedback for Pardot bolsters service quality and engagement 2018-06-14T16:08:00+00:00

How to Enable HTTPS for Pardot Tracker Domains

Pardot has recently announced that SSL for its vanity domains (tracker domains) is now available. But what does it even mean and what are the benefits? What is https? Hyper Text Transfer Protocol Secure (https) is the secure version of http, the protocol used for communication between your browser and the website you are [...]

How to Enable HTTPS for Pardot Tracker Domains 2018-05-24T12:12:23+00:00

Pardot New Feature: Engagement Studio

  Engagement studio just got more amazing with two new features - customisable business hours and enhanced CSV reporting. 1. Customisable business hours With customisable business hours, you now be able to select the days of the week and the window of time you want your Engagement Studio program to run on, with any [...]

Pardot New Feature: Engagement Studio 2018-05-24T11:36:45+00:00

Dreamforce Takeaways: From a Pardot Lens

  Dreamforce 2017, Salesforce’s annual premier event was uplifting, informative and inspiring. We heard from the likes of Ashton Kutcher, Michelle Obama and the great visionary Mark Benioff himself. We went to concerts with artists such as Leni Kravitz and Alicia Keys. Here are the essential Pardot takeaways. The keynote “B2B Marketing Keynote: Marketing [...]

Dreamforce Takeaways: From a Pardot Lens 2018-05-24T12:00:33+00:00

Pardot Marketing Revitalises Leads for InFusion 360

  InFusion360 is a boutique financial services business providing a comprehensive, One Lens® solution for time-poor professionals. Their services include Accounting, Business Advisory, Risk and Wealth Management,  Finance, Legal and Property advice. The Challenge InFusion360 had leads that were up to four years old stagnant in their database. Though they were old, they were high [...]

Pardot Marketing Revitalises Leads for InFusion 360 2018-05-24T12:05:56+00:00

Success for Successful Ways with Pardot Marketing

Company Overview: Successful Ways offers an integrated approach to buying property and creating wealth for Sydney-siders. They were looking for a way to bolster their digital marketing efforts, on top of their existing Salesforce Sales Cloud. Belinda Morris, Marketing Manager at Successful Ways, engaged Destined as their Salesforce Pardot Implementation Partner, which was led [...]

Success for Successful Ways with Pardot Marketing 2018-05-24T12:04:34+00:00

Seven Pardot Engagement Studio Ideas for Subscription-Based Businesses

  Whether you offer SaaS, IT support, or financial advice, the Pardot Engagement Studio is a powerful marketing automation solution for all subscription based businesses. But are you taking full advantage of its functionalities? Here are seven ideas to you can implement today to boost your subscription-based business. Customer On-boarding First impressions are everything. [...]

Seven Pardot Engagement Studio Ideas for Subscription-Based Businesses 2018-05-24T11:58:15+00:00