Insights 2017-06-07T17:18:27+00:00

Insights

If Social Media predicted the results of the 2018 World Cup who would win?

Marketing, Salesforce Social Studio, Social Marketing|

Football’s biggest event has began, with almost 3.4 billion eyeballs expected to tune in to Russia’s 2018 FIFA World Cup.  According to bookies, the top five countries to watch are Brazil, Germany, Spain, France, and [...]

GetFeedback for Pardot bolsters service quality and engagement

Marketing, Marketing Automation, Training|

With the release of GetFeedback for Pardot, you can now have a two-way conversation via email with your prospects and qualify them in an automated fashion. Further, by collecting feedback earlier in the sales [...]

3 creative ways using Pardot forms to manage 50+ campaigns running at once!

Marketing, Marketing Automation, Training|

Recently, a client approached us with a challenging task to solve. We came up with 3 solutions using Pardot forms. Each of them catered for different levels of knowledge of Pardot and Salesforce with [...]

Get started with Campaign Influence Attribution Models

Marketing, Marketing Automation|

Get started with Campaign Influence Attribution Models Have you seen the latest release from Pardot  - Campaign Influence Attribution Models? It takes the old multi touch attribution model to a new level. Pardot [...]

4 tips for maximising your use of Salesforce Sales Cloud campaigns

Marketing, Marketing Automation, Sales|

Are you maximising your use of Salesforce Sales Cloud campaigns? Sales Cloud campaigns can help you to manage your outbound marketing campaigns and provide great insights into performance. These can range from online [...]

Dreamforce Takeaways: From a Pardot Lens

Marketing, Marketing Automation, Marketing Blog|

  Dreamforce 2017, Salesforce’s annual premier event was uplifting, informative and inspiring. We heard from the likes of Ashton Kutcher, Michelle Obama and the great visionary Mark Benioff himself. We went to concerts with [...]

Pardot Marketing Revitalises Leads for InFusion 360

Marketing, Marketing Automation|

  InFusion360 is a boutique financial services business providing a comprehensive, One Lens® solution for time-poor professionals. Their services include Accounting, Business Advisory, Risk and Wealth Management,  Finance, Legal and Property advice. The Challenge InFusion360 [...]