December 2015 - Destined - A Media.Monks Company

4 Marketing Resolutions for 2016

As 2015 comes to a close, we all look at various ways to improve in the new year. Whether this involves getting healthier, spending more time with friends and family or learn something new and exciting. But what about improving our marketing efforts? The new year is a great time to reflect on where you [...]

4 Marketing Resolutions for 2016Alex Kaye2017-01-31T14:24:50+11:00

What is the BEST measure for a successful email campaign?

I often get asked by clients’ questions along the lines of: “How do I measure whether or not my email blast was successful??” or “What is the best metric I should report back to my boss after I send out an eDM??” People often argue that Email Open Rates is the greatest measure of a [...]

What is the BEST measure for a successful email campaign?Alex Kaye2017-01-31T14:24:50+11:00