About Andrew Thomas

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So far Andrew Thomas has created 20 blog entries.

Crisis Communication for Business

If you want to be prepared for a crisis, your communications team needs to be proactive and can't afford to wait for other departments to help them. They need to get communications out quickly. 

Crisis Communication for Business 2020-04-07T13:57:57+00:00

Google Analytics and Pardot – Setting up the connector

Most marketers have access to Google Analytics data, but this is often kept separate from our Automation platform. Luckily Pardot and Google Analytics have a powerful connector that allow you to track your Google Analytics data from within Pardot. 

Google Analytics and Pardot – Setting up the connector 2020-01-15T08:51:49+00:00

IP Location Activated in Pardot

On Monday 14th October Pardot enabled  the IP Location Activation feature across all platforms. For users who previously had this feature disabled this has triggered a string of emails being sent to Pardot users as they log in. 

IP Location Activated in Pardot 2019-10-23T16:15:53+00:00

Conversational Marketing – Destined’s guide to generating more pipeline

Conversational Marketing is becoming a key weapon in the modern marketers arsenal - as it allows us to have real-time conversations with our most qualified prospects. This accelerates their progression through our pipeline, leading to higher conversion ratios and ROI on campaign spend.

Conversational Marketing – Destined’s guide to generating more pipeline 2019-08-29T13:52:30+00:00