Most organisations are sitting on a ‘gold mine’ of opportunity they are not tapping.

What happens to all of the leads who do not buy from you today?   Many businesses neglect them.  The reality is that up to 70% of these people then go off and buy from your competitor.

What if you could harness just a small part of this potential and turn it into additional sales?

This practical guide provides gives you the tools to extract more value from your existing lead pool.

It includes:

  • five simple funnels you could build today

  • suggested content you could include

  • calls to action

  • insights into funnel velocity and sales psychology